The initial idea behind DigitalGuest was to provide a digital substitute for the traditional room folder, because we know how many resources it takes to keep its information updated and relevant to your guests. Thus, with DigitalGuest the moderations you make to the content of your platform are live and available to your guests within very few seconds.
The quick response time coupled with its insight feature makes DigitalGuest an innovative new marketing tool for you and your colleagues. The insight feature provides you with valuable new knowledge about your guests, interests and behaviour, which you can make use of in both your continuous use of your platform as well as in relation to your remaining marketing activities. It might be that you discover how your guests are particularly interested in your bike rental, how certain product categories are bigger bestsellers than others or that vouchers of a specific nature are more popular than others. Thus, by continuously updating the content of your platform, you make sure that it has the best possible circumstances to generate upselling and remain relevant to both new and regular guests.